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Performance Strategist

Job Details

Role: Performance Strategist

Department: Delivery Ops (Performance)

Job Location: Remote (Canada)

Role Type: Full-Time, Permanent

Hours: Monday - Friday 9AM-5PM (in your timezone, flexible hours)

Pay: $81,000 - $97,000 CAD

As a company that values inclusion and diversity, Thrive seeks individuals of all backgrounds and experiences to apply for this position. We encourage anybody who is interested in this position to please apply!

About Thrive

We're one of North America's top digital marketing firms. At Thrive, we evolve our services by continually building and growing as we learn and adapt to our clients needs and the world around us. We prioritize taking frequent steps back to examine our methods, to see what's working and what's not, so that we can continue to hone our expertise.

Our mission is to grow your favourite companies in a sustainable way, and as a result, we have developed a deep expertise in performance marketing, brand marketing, digital design, and data and measurement - having managed over $2 Billion USD in advertising spend over the past decade. You may not realize it, but you've probably seen some of our work with startups, Fortune 500 companies, and companies of all sizes in between (Uber, Asana, Masterclass, Snapchat, Change.org, lululemon - to name a few!).

Our culture is centered around creativity, innovation, problem solving, empathetic understanding and continual learning. People are challenged in a way that helps them continue to achieve career growth and goals, and that also lives in harmony with being respectful of each person's boundaries. It's an environment where we encourage each team member to experiment, and know that this doesn't always have to lead to a successful output - but the journey there helps develop critical skills, experiences and lenses to implement in our work now and in the future. We curate playfulness in our work, and create an environment where each person knows they can be their uniquely awesome selves at Thrive.

The Role

Joining the Performance department as our Performance Strategist you will ensure that Thrive, as an organization, is operating at the highest standard from a performance marketing perspective for our clients. This role is responsible for being hands on in paid platforms, establishing processes, spearheading best practices for clients, and training team members' professional growth from a technical / strategic standpoint across paid channels to ensure healthy client business growth.

Your focus will of responsibilities will be:

• Domain: Contributing to project success as a senior account member through direct project leadership, strategic paid campaign delivery and knowledge sharing. Owning project excellence standards across a range of projects.
• Client: Building successful client relationships as a senior account lead, aligning our work to clients business goals, streamlining communications and processes between internal and client teams for long-term success.
• People: Enabling people you work directly and indirectly with to bring best in class solutions to projects through their thinking and execution, and supporting in the development of team members to grow company performance expertise. Directly managing 1-2 performance team members.
• Company: Aligning individual contributions with greater program or organizational objectives.
  
  

We're committed to delivering an exceptional onboarding experience that will create a strong foundation for your launch in this role:

• In your first 30 days you'll familiarize yourself with Thrive's tools and processes and begin onboarding to projects and teams across your department, identifying performance opportunities and building relationships.
• In your first 60 days you'll be playing an active role across projects, collaborating with teams on day-to-day and longer term account initiatives. You'll begin developing processes and strategies to improve team and project success and sharing key insights with others.
• In your first 90 days you'll be stepping into account leadership opportunities, providing support across project planning, strategy, client partnerships and team skills development.
  
  

Qualifications

• You have executed, planned and maintained performance marketing accounts of $200k+ USD media spend per month at a consistently positive ROI for the client across multiple platforms at a time including Meta, Google Ads, YouTube, Display, Programmatic Platforms, TikTok, Twitter, Spotify and other platforms.
• You have experience directly collaborating with and delegating to junior team members as a senior account manager. You have contributed to the development of multiple team members by leading training and providing strategic guidance and project leadership to the point of developing others to the next stage of seniority / role level.
• You have advanced analytical skills and are experienced in using visualization tools like Google Sheets, Excel, Google Data Studio, Tableau or similar platforms to pull, sort, analyze and draw insight from ad platforms, analytics, and / or business intelligence tools.
• You've managed performance media across a range of business verticals and sizes (ecommerce, lead gen, etc), and have been responsible for pacing, forecasting and reporting the impact of performance media on overarching business goals.
• You have successfully managed client and / or key stakeholder relationships (ranging in seniority) via weekly touchpoint meetings, quarterly business presentations and asynchronous communication channels (slack, email, asana, etc). You've resolved difficult stakeholder situations, keeping priorities organized and objectives aligned and have consistently received buy-in on strategic proposals or deliverables.
• You have effectively communicated with clients on marketing concepts such as incrementality, KPI selection, attribution and business economics and have incorporated marketing measurement considerations into your strategic approaches.
  
  

Competitive Total Compensation Package

At Thrive we aim to have base compensation for team members be above market place at the 75% percentile based on the average of the locals of Toronto, ON and Vancouver, BC, Canada, while also offering a competitive benefits package which includes: remote-first and flexible work, 3 weeks paid vacation, unlimited paid sick and personal days, quarterly paid wellbeing days, internal career coaches, short / long-term disability, over $40k CAD in medical, dental & paramedical coverage, and so much more!

We are an equal opportunity employer that deeply values a diverse community.

Thrive has a zero tolerance policy on bullying, discrimination and harassment of any kind against race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, ability status, family or parental status, age, or anything else that makes you uniquely you. We are committed to providing employees with a work environment free of this.

We translate this policy to all aspects of employment including recruitment, hiring, promotions, performance management, training and development, compensation, benefits, and terminations.

We encourage those with disabilities to apply. Accommodations will be provided as requested by candidates and include all aspects of the selection process.

The innovation, creation and execution of the work of Thrive Digital takes place on stolen, unceded, and occupied Indigenous land across Canada - on the traditional territory of First Nation, Inuit and Métis peoples from coast to coast.

Please note that while all of our roles are remote, we are a Canadian company and will not be sponsoring visas for this position. You must be eligible to work in Canada and reside in Canada upon start date to be selected.

Please be aware of hiring scams. At Thrive Digital we would never offer a job or an interview without someone going through our application and interview process first. While we do reach out to people on social channels, most commonly LinkedIn, with information about our active job posts, we always include a detailed recruitment package and a link to our careers page to apply. We do not reach out to candidates via text, WhatsApp or telegram or request any personal information. All recruiting-related emails would come from a @thrivedigital.com email address or Greenhouse (applicant tracking system).