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Palta is a multi-product tech platform developing several mobile apps focused on health and well-being with a combined audience of more than 60 million monthly active users. Our portfolio includes such successful companies as Flo (global leader in female health), Simple (a nutrition and wellness app with over 15m downloads), Zing (personal fitness trainer), and more.The rapid portfolio growth was fueled by the recently raised $100 million Series B round led by VNV Global, and the group's revenue is currently sustainably growing 50% YoY.
Simple is a successful mobile product that has a user base of over 15 million people and has over 50% year-over-year revenue growth. It helps people improve their nutritional habits through personalized programs, meal tracking, and health insights, which allows them to lead healthier and happier lives.
Now, we are taking the next big step and working on a new revolutionary AI product that helps each person improve their health in a fun and engaging way.
We are seeking a motivated and detail-oriented Copywriter with Editor Skills to join our dynamic CRM and In-App Content Team.
What You'll Do:
- Write engaging and informative in-app articles in a story-like format.
- Have strong editorial skills for short and long formats.
- Collaborate with the product manager (Content or CRM) to bring the best content solutions for in-app needs. The successful candidate could also participate in creating content hypotheses and content plans supporting the product
- Develop short texts for CRM needs, including CTAs, pop-ups, emails, etc. that effectively communicate with users, resonate with their needs, and encourage interaction with the app.
- Work with AI tools like Chat GPT to make content production fast and smooth.
- Communicate with designers, development teams, and other product teams to ensure efficient communication and task transparency.
- Work with custom CMS to produce content, test, and prepare everything for publishing.
- Adhere to established content guidelines, including tone of voice and style, to maintain consistency across all communications.
- Gain a deep understanding of SIMPLE's users and their journey to tailor content accordingly, particularly focusing on health and nutrition behaviors.
- English proficiency as a first language, preferably with familiarity with American English conventions.
- Background in marketing-focused copywriting, particularly in short-form content creation.
- Strong communication and collaboration skills, including the ability to give and receive feedback constructively and effectively.
- Demonstrated understanding of user experiences in the context of health and nutrition behaviors, with the ability to craft content that resonates with target audiences.
- Product-related experience is a huge advantage.
- Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product;
- A competitive salary package based on your unique expertise, skillset, and impact on the product plus stock options;
- Remote, in-office, and hybrid work opportunities;
- The equipment whatever you need to be happy and productive;
- A premium SIMPLE subscription;
- 21 days annual leave, plus bank holidays (those observed where you live);
- Flexible hours. We focus on your results, not how long you spend at your desk.
Please note that your personal data will be stored for one year, as reasonably necessary to resolve any disputes within the hiring process, if any occur.
